Intertextile Shanghai Home Textiles itsh
National Exhibition and
Convention Center (Shanghai)
Shanghai, China
2021 trend forecast presented by the NellyRodi™ Agency
Intertextile Shanghai Home Textiles is glad to cooperate with the renowned international forecasting agency NellyRodi™ from France again this year in presenting the finest comprehension of international home furnishing trends.
The trends are decided by a trend committee led by Nelly Rodi and formed by five top forecasters mixing different fields of expertise including:
Vincent Grégoire – Consumer Trends and Insights Director of the NellyRodi™ Agency (France)
Shen Lei – Founder and Chief of The Interior Architects Design (China)
Carlotta Montaldo – Textile Art Cultural Specialist (France)
Studio NOCC – by Mr Jean-Christophe Orthlieb – Designer (France)
Juliette Lamarca – Textile Designer / Painter (France)
link Profile of the Trend Committee Members
2021 trend forecast presented by the NellyRodi™ Agency
2021 lifestyle theme: BOUND
2021 lifestyle theme: BOUND
BOUND is the keyword of the season. Three trends – COZY WARMTH, PAST FUTURE and BOLD CLASH – have been developed to illustrate this general design theme.
In a world marked by the proliferation of extremists and polarizations, and where opinions are increasingly radical and irreconcilable; in a context of uncertainty and isolation produced by environmental, economic, societal and identity mutations, we must recreate connections.
When reality feels chaotic, harrowing or oppressive, it’s time to tell it differently. Time to repaint life using gentle, caring, cozy, colourful filters. Put kindness back on the essential list. Take care of ourselves and others. Take time out and concoct comfort-cocoons for regenerating. A population of ultra-sensitive souls keeps bad vibes, fake news and haters at bay.
In a dual movement, we look back and reconnect with our origins at the same time as looking forward to a field of infinite possibilities outfitted with the best that technological and space explorations have to offer. Rebuilding the future, without renouncing the past.
Reviving bonds doesn’t mean only smoothing out frictions. And on the contrary, some choose to cultivate clash! Not with aggression, but in expression. They cultivate a connection with themselves and others that arouses curiosity, stimulates imagination, expands boundaries, invites us to rethink prejudices and the way we do things, and makes a lasting impression on our minds and times.
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*When registering, please ensure your provided name and ID number matches with your valid travel document.
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VIP programme application is open now
Exclusive benefits for eligible trade buyers include:
Two nights of free hotel accommodation during show period (4 star hotel, close to the venue, breakfast included)
VIP buyer badge with access priority & a welcome kit
Access to VIP lounge with complimentary refreshments
Free Business Matching service
To apply:
Fill in the form and send to Ms Winky Wong by 24 July.
VIP programme application ends soon!
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Date: 24 – 26 August 2020
Opening hours: 09:00 – 18:00
Venue: National Exhibition and Convention Center (Shanghai), China
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For further details, please contact:
Messe Frankfurt (HK) Ltd
Ms Winky Wong / Ms Jacqueline Chan
Tel: +852 2802 7728